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Florist business owner taking a picture of plants
The Emerging Impact of TikTok on Small Businesses

TikTok continues its upward trajectory. In the U.S., Apptopia reports TikTok was the number-one downloaded app—with 94 million downloads in 2021, up 6% over 2020. It is currently the sixth most-used social platform in the world.

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Riding the Small Business Roller Coaster

As we close out what some call “Small Business Month,” it’s a good time to check in on how small business owners feel and what they think about their future prospects.


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